Why PR Marketing Solutions (PRMS) was created
For years I worked for large marketing companies that seemed to charge people depending on how much money they thought they could get out of them even though the level of work for all was the same.
All of them went with the “we could charge them up to $$$$” approach, regardless of whether what they were providing showed real results or was worth that amount of money.
They would use all of the industry jargon they could to pull the wool over people’s eyes and other scare tactics were employed to have businesses spend big money on limited services.
They tried to put everyone into a box and they were restrictive of what they could provide their customers.
I was left trying to help clients by giving advice and joining all of the pieces of their marketing together as I felt it was morally wrong to have the knowledge and leave them with only a fraction of the marketing support that they a) needed, b) were asking for, and c) had paid these companies big bucks for.
So, I left. I created my own business and decided to combine all of the different aspects available in marketing in one place.
I now sleep easy knowing that my clients are getting honest and reliable advice, as well as results with their marketing, that best of all, they understand.
I’m not telling you this to rubbish all other marketers and the platforms they use. I’m telling you this to assure you that YES, you and your business are unique. You deserve to be understood, and you should have your own customised services for marketing your business as you likely do for your own clients.
That again, YES, just like your industry there may be terminology that us marketers use but it should never be to scare you. And I believe that I can help even the most novice understand what would work for them and how exactly it would do so.
I want you to have the confidence in choosing the right tools to market your business and I also want you to see that by having the right combination you can get results, regardless of whether you’re a start-up or a more established business wanting to go to the next level.
So, I did 3 things:
First, I set up my own business that would ignore the “old way” of doing things. I offer customised marketing strategies for start-up and SME size businesses and give them one place that they can come to for all of their marketing. This ensures that they are using all of the platforms best suited to them without the hassle of multiple providers or biased opinions.
Second, I employed people with diverse skills and experience to work as a collaborative team on all client accounts. This ensures that every detail and idea is covered by experts, that together we achieve maximum results, and we also back this up with transparent monthly reporting on all services provided.
Third, I offer set prices that are visible on my website. What you see is what you get no matter what I think you might “actually” be prepared to pay. Prices that are fair and honest.
I offer a marketing service with honesty and integrity.
The world is changing and the old methods of doing things are headed in the direction of the dinosaurs.
A new digital world is here and understanding and embracing it is the only way to move forward in succeeding in business these days. Making sure all your marketing is consistent and linked through the different platforms to make them perform better is the way of the future.
Having separate providers for all your different marketing avenues will slow results and cost you more money.
To communicate with all of them you will be wasting your own personal time and your overall message to your clients will easily be muddled with too many people interpreting what you are about.
The frustration and stress this can cause makes a lot of people feel like giving up on their marketing or making poor decisions.
However, If you want to have more time working in your business and have the peace of mind knowing someone actually totally understands your business and what you want to achieve then I have good news.
I have created the FUNdamental marketing plan that is quick, thorough and personalised. You’ll discover:
- Who your real target audience is and what platforms you should use to market to them. We will tell you where they will be ready to hear your message and engage with it.
- A thorough look at your current digital marketing and wider marketing and what is working well as well as what improvements you could do.
- What are the best keywords to be using for your business to rank in online searches.
- A targeted 6-month marketing plan.
Get in contact with me to see if we would be a good fit.
Meet the Team
Owner / Marketing Strategist
I am an experienced Digital Marketing Specialist with a demonstrated history of working in the marketing and advertising industry. I am skilled in Sales, Management, Direct Marketing, Business Development and Marketing Strategy.
It was through my role promoting websites that I discovered clients needed and wanted more advice on how to market their business over and above just having a website. People working in startups and small businesses, in particular, would get overwhelmed by the different options available and struggled to identify who they could trust to get results versus who was just trying to get them to spend as much as possible, regardless of whether or not the product was needed.
Over the years I have worked with exceptionally experienced, knowledgeable people and businesses over multiple marketing platforms and during this time I identified a gap in the market. I saw the need for someone to help liaise between platform experts and businesses to help put together different pieces of the marketing jigsaw and be an advocate for those who are too busy to do it themselves or find the multiple options overwhelming.
And that’s why I started PR Marketing Solutions.
Not only has Av achieved a degree in Communications, but she also has an impressive portfolio of writing behind her having been published in the likes of the Dominion Post and Re: News, and also using her words to write the copy in a mobile app and a Government website.
The one-MAN-band at PR Marketing Solutions with extensive experience in all things E-Commerce. Data analysis, sales funnel optimisation, Google ads, social ads, and helping businesses of various sizes in various industries to get the most out of paid advertising are just some of the skills that Felix brings to the team.
Always seeking the opportunity to make a better change, Felix ensures our clients’ websites deliver an exceptional experience.
Health and Wellbeing Officer
If you don’t see this staff member during client meetings, you will hear him! This is Jet. The Health and Wellbeing officer whose presence ensures a balance between work and play in the PR Marketing Solutions office.
When he’s not posting MarCATing tips on our social media, Jet keeps our office chairs warm with impromptu naps and provides valuable input by walking across keyboards and marking papers with his paws. Jet is yet to make his own LinkedIn but you can follow him by following us!