Whether you’re doing your marketing yourself, or dealing with an agency, it is important for you, as a business owner, to understand how marketing works. You need to know what is happening, and what expectations you should have. Even knowing where to start can be a problem.
Marketing is different for every business, because every business is different. What works for one product, service or target market, will not work for the next.
Following the wrong advice, or just ‘winging it’ with marketing, can be time consuming and costly.
Find out what is best for YOUR business.
We have 2 options to help businesses understand marketing.
Pick N Mix marketing (1 off online workshop)
FUNdamental Marketing training (ongoing marketing)
An online workshop that you can do at your own pace and refer to whenever you need to do a refresher.
This covers the absolute fundamentals any business needs to know to start marketing.
✔Identify what your key marketing message is
✔Identify in detail who exactly your target audience is
✔Go through a huge range of online and offline marketing options available and how they work
✔Help you identify what marketing platforms are best suited for YOUR business
✔Identify which social media platforms are right for YOUR business (It’s unlikely to be all of them.)
We do not use jargon. This is an easy to follow workshop for anyone, regardless of their current knowledge of marketing. Even better, it is broken down into several short videos with 1 worksheet to do as you go along.
Easy and entertaining
PR Marketing will take businesses through everything they need to set up, from the fundamentals, to special tips and tricks we use with our clients. It will help give you an edge over your competitors.
Each week, we’ll introduce you to one new marketing strategy. This ensures that busy business owners, or those with no previous marketing experience, aren’t overwhelmed.
Digital marketing changes constantly and it is almost impossible to keep up with social media platforms and Google. We will keep you informed with the new developments and how they work.
When you sign up, you will get our Pick N Mix online workshop to help give you a base. Each week we will teach a new aspect of marketing, such as how to choose the right type of website platform, how to install and set up Facebook pixels, google analytics, how to read marketing reports and the much demanded tips on social media.
People can request topics to help guide content for upcoming weeks.
This is the ideal add-on for those who want to implement the changes themselves after the FUNdamental plan, but would still like some support.
The FUNdamental marketing training is $100 a month and operates as a contract free monthly subscription.
Want to find out more or have a question? Fill out the form below and we will be in touch shortly.